A STORY BEHIND THIS PRODUCT
The function, that the pencil lead automatically comes out, is a distinctive feature of ‘Automac’. This original product was created and introduced to the world in the 1980’s. It was originally sold between 1983 and early 1990’s but was too expensive (about £40) for average users and thus didn't sell well and disappeared from the market.
In 2011, the recent trend of high-tech stationeries gave one more chance to this Automac which re-appeared to the world for the first time in 20 years with some new features!
New features include but are not limited to; a round head and new body design. The round head allows writing to be very smooth and the new body design is lowering its centre of gravity so that the users can hold it comfortably when writing.
‘Automac’- revived after a long break!
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The Pilot Automac mechanical pencil features a revolutionary design that never requires you to click a button when you need to extend lead. When the lead first comes out with your initial click, you can keep writing until you reach the end of the lead piece without pressing the top pencil button again.
You don’t have to knock.
