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A STORY BEHIND THIS PRODUCT

The origin of ‘JUSTFIT’

In general, the main population of highlighter users are students and office workers who constantly/heavily use highlighters in their work. Therefore, the highlighter tends to receive fairly large amount of complaints from its users compared to any other stationery items.

Many stationery companies try to create great highlighters due to its huge demands and therefore it is very competitive product in the field of stationery goods. According to the highlighter user satisfaction questionnaire conducted by ZEBRA, many users had complained about various issues, such as ‘the head is too hard to draw a beautiful thick line’ and ‘it is difficult to draw lines on thick textbooks where the surface is not flat’. ZEBRA has listened to those complaints and have invented ‘JUSTFIT’.

Most of the average highlighters use a head made of polyethylene or acrylic materials. However, ‘JUSTFIT’ uses elastic nylon, which is a material often used for eyeliners and other cosmetic materials. In addition, the average highlighter has a head with trapezoid shape; however, ‘JUSTFIT’ has a distinctive unique shape that enables easy drawing on paper. It is elastic and easy to use.

Product Information / unit
Customer Reviews

This highlighter features a tip which is made of soft material, thus making it a lot easier to use. It writes a lot smoother than the regular markers. It is suitable for use both on flat place and curved surfaces; such as thick books or papers on the wall like a calendar.

Perfect highlighting no matter how curved the paper is.
Function of Justfit
© 2016 Japanese stationery created by Yumi A.
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